• US$460

• 43 designs

• 7 designers

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Brochure Design Brief

Background:
N-Hance Revolutionary Wood Renewal is an innovative, affordable cabinet and floor renewal service that renews your wood cabinets and floors without the dust, inconvenience and noxious fumes associated with traditional refinishing methods. In many cases, the process can be completed in just one day! There’s no longer any reason to wait to renew that beautiful wood in your home and now business.
Over time, wooden cabinets and floors can become damaged or faded. N-Hance can renew their life and luster at a fraction of the cost and without the hassle. In fact, our expert service is usually a fraction of the price of refacing, replacing or refinishing.
Our N-Hance craftsman can remove the dirt and grime build-up that can make wood look flat and lifeless over time. The renewal process thoroughly cleans the surface, removes old coatings, repairs damaged areas with less mess and applies an elegant finish. You are sure to love the brilliant results. Our Lightspeed® process allows our finish to be U.V. cured and our customers love that they can use their floors, cabinets and furniture as soon as soon as we leave their homes.

Objective:
This is a brochure our commercial sales team will use to pitch our wood refinishing services to commercial clients on a regional and national level. With Lightspeed® instant cure refinishing we know our product is perfect for commercial clients. We want the commercial clients to have the feeling that our service is not only perfect, but the only solution, for what they need.

Target Market(s)

Target Audience:
Our target audience in this case is not an individual, it is an organization. We believe the organization is looking for a need to be fulfilled and not an emotion. We believe in most instances the point of contact will either be the person in charge of maintenance, a general or regional manager, or the corporate office. We are targeting:
• Restaurants
• Retail (department stores, salons, boutiques, etc)
• Hotels / Multi-Family Housing

Industry/Entity Type

Business

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Font styles to use

Other font styles liked:

• Our Fonts: (Please use similar for design. Required for final purchased design.) Adobe Garamond-Small Caps & Oldstyle Figures Futura

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• InDesign Document Required
  25.325 in Width
  11 in Height
  2 spread trifold for 6 individual pages
  Bleed 2 pt
  
  Main Message
  The target for this piece does not care as much about pretty photos and catchy taglines as they care about being very clear about what we can do for their business. This needs to be an informative, easy to understand piece.
  Do you have scratched, worn-out wood floors, but can’t afford to close your business?
  N-Hance will refinish the hardwood floors in your company during off hours so you can open for business the next day. Our process will be non-disruptive to your business. We can come in after hours, use our U.V. instant-cure refinishing and your floors, furniture and cabinets are ready in the morning.
  

Nice to have

• Why should they use us?
  • Lightspeed
  • No noxious fumes
  • No Dust. No Mess. No Odor.®
  • Lower cost than replacing wood or traditional refinishers
  • Non-sandable floor renew – we refinish bamboo, cork and hand scraped flooring
  
  Why wouldn’t they use us?
  • Credibility is unknown to them
  • Believability is unknown – “Can you really refinish our floors in one day?”
  • Cost is unknown
  • Is it a necessity right now?
  • Apathy to store improvements
  Brand Marks
  • N-Hance®
  • No Dust. No Mess. No Odor.®
  • Lightspeed®
  
  The following phrases are also approved for use:
  • “Your Wood Floors, Cabinets & Trim Renewed in Hours...Not Days”
  • Like-New Wood at a Fraction of the Price (Compared to refacing or replacing)
  • Many Jobs Complete in One Day
  • Virtually Dust Free
  • Dust Free Home
  • Odor Free
  • Odorless Process
  • No Harmful Odors or Fumes
  • Clean and Coat
  • Renew Life and Luster
  • N-Hance Saves Trees by Preserving Your Existing
  
  Website:
  
  http://www.nhance.com/commercial-services/
  
  Photos:
  Will supply Lightspeed, floor and cabinet photos for design if desired. Feel free to use stock photography placed with watermarks, we will purchase in addition to your payment.
  
  Photos approved:
  https://www.dropbox.com/sh/0y3zxoljcvxo2mr/dnTSB9lF_n
  
  *Additional stock photos also permitted
  
  Our Logos:
  https://www.dropbox.com/sh/9oaktt50uejihom/8I2Jwf0_pV
  Our Colors:
  
  Our Fonts: (Please use similar for design. Required for final purchased design.)
  Adobe Garamond-Small Caps & Oldstyle Figures
  Futura
  
  
  
  
  

Should not have

• 
  

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Files

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