• US$150

• 296 designs

• 110 designers

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Logo Design Brief

“I Exude” is a premium beauty brand offering perfumed body oils and body butters that deliver:
-Long-lasting fragrance
-Deep, all-day skin hydration

Our products are designed to elevate:
-Confidence
-Presence
-Personal expression

This is not just skincare; it’s a ritual of self-care and identity.

Color options Preferences (open to creative interpretations of luxury)
-Neutral palette (black, cream, taupe, warm browns, etc.)
-Saturated deep tone colors (Deep Navy Blue, Chartreuse, etc.)
-Metallic accents (gold, champagne, bronze)
Must also work in:
-Black & white
-Single-color applications

Additional Notes
The name “I Exude” represents:
-Self-expression
-Confidence
-Energy and presence

We want a logo that feels like:
-A ritual
-A personal identity
-A signature scent in visual form

Final Thought
We are looking for a logo that feels iconic, intentional, and emotionally resonant; something that customers will connect with on a deeper level, not just visually.

Target Market(s)

Target Audience: Primarily Women ages 30–50, Sophisticated, wellness-focused, intentional -Values luxury, authenticity, and emotional/spiritual alignment -Future expansion: Men and Unisex audience → logo must be versatile

Industry/Entity Type

Luxury beauty, wellness, and lifestyle

Logo Text

I Exude

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Design Style Requirements We are looking for a logo that is: Modern and minimal, Elegant and elevated, Luxury but approachable, Clean and timeless, Feminine, but not overly soft or delicate. Where the Logo Will Be Used -Product packaging (glass bottles, jars), Labels (small-scale printing), Website and social media, Marketing materials * Must be scalable and clearly legible in small formats

Nice to have

• Symbol / Icon Direction (For consideration) If including a symbol, keep it subtle and abstract: Energy / aura -Flow / diffusion, Essence / oil / glow

Should not have

• What to Avoid: Lower case “i” Busy or overly detailed designs, Trendy fonts that won’t age well, Hard-to-read script fonts, and Generic beauty branding Avoid literal imagery like: Perfume bottles, Obvious floral graphics, Overused beauty symbols

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Files

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