• A$100

• 10 designs

• 4 designers

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Graphic Design Brief

We are looking for a designer to create a promotional poster for our Easter long weekend events at Ringer Reef Winery. The poster should capture the feeling of Easter at a winery — live music, picnic rugs on the lawn, families and friends relaxing together, and the beauty of an outdoor setting with vineyard views. The overall tone should feel warm, inviting, festive, and polished, with enough visual impact to encourage bookings and attendance.

The design needs to appeal to families with young children, the local community and general public, and our existing customers and members. It should feel approachable and inclusive, while still reflecting the quality and personality of the Ringer Reef brand.

We will supply our logo, brand colours, and fonts.

Required Content on the Poster

Please include the following:
Logo
Easter at Ringer Reef
Live music 1–4pm
Easter Saturday – Adam Lindsay
Easter Sunday – Damn’d Sam & The Preachers
Easter Monday – Benny & Megs
Ringer Reef Winery
6835 Great Alpine Road, Porepunkah
No BYO
Bookings preferred
QR code for bookings linking to:
https://ringerreef.com.au/pages/visit-us

Creative Direction

We’d like the design to feel:
festive in a tasteful Easter way
outdoorsy and connected to the winery setting
relaxed, social, and family-friendly
visually strong enough to stand out in both print and digital formats
Think golden-hour light, green lawn, picnic atmosphere, live music, and the easy-going feel of a long Easter weekend at the winery.

We are open to a photography-led, illustration-led, or mixed approach, provided the design feels contemporary, clear, and aligned with our brand.

Deliverables

Please provide:

one final poster design
print-ready artwork
digital version for online promotion
editable source files

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

Download all files - 53.5 MB