• US$180

• 180 designs

• 82 designers

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Logo Design Brief

This is a logo for an ADHD and autism coaching service called NeuroCactus. I like the idea of the design including a continuous line art drawing of several types of cacti. The idea is to communicate that cacti are very diverse, but their unifying feature is their resiliency in extreme climates. In my coaching practice, I will be helping ADHD and autistic people to figure out how to adapt to their challenging environments so they can thrive. Many people with ADHD and autism are highly creative and imaginative, but they also value accuracy, truth, transparency, and integrity, so I would love if the logo can reflect this dichotomy. I want the branding to look modern, chic, and slightly feminine, but not so feminine that I would completely alienate male clientele. While the logo should feel fun and friendly, it should also feel competent and reliable because my website will have a section where I break down complex scientific studies about ADHD and autism and make them more understandable for the general public. In other words, I don't want the logo to communicate that I'm peddling pseudo-scientific miracle cures or something because there will be a heavy focus on science. While I personally love cursive fonts, many of my clients will have learning disabilities such as dyslexia, so all fonts should feel legible and easy to read. Unfortunately many (but not all!) cursive fonts could be tricky to read, so please use discretion if you're using a cursive font. I've attached a handful of my own logo explorations. Feel free to deviate completely from the template I used because none of them feel exactly right to me, but hopefully this communicates the sort of tone I'm leaning towards. Thank you!

Logo Text

Brand: NeuroCactus, Tagline: Coaching for ADHD & Autism

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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