• €110

• 377 designs

• 172 designers

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Logo Design Brief

The Ivy Fox is an exclusive lifestyle brand that hosts a private, members-only community through the platform The Ivy Fox Club.
The brand stands for discretion, aesthetics, luxury and quality, and is created for open-minded, like-minded individuals in the higher segment.

Design a high-quality, timeless logo and brand mark for the brand The Ivy Fox. The logo will be used for:
-Website & online platform (theivyfoxclub.com)
-Exclusive events
-Marketing & communication
-Neon signage
-Luxury products (including lace, satin and leather eye masks)

Style & Atmosphere (very important)
We are not looking for a standard club, nightlife or erotic logo.
The logo should convey: Luxury, Hotel-chic elegance, Discretion,
Maturity, Timelessness

Think in terms of:
-boutique hotels
-private members clubs
-high-end fashion houses
Subtle, confident and refined.

Symbol / Brand Mark
* The symbol should be based on a fox
* Preferably a stylized or geometric fox head
* No cartoon styles, no realistic illustrations
* Clean, elegant lines
*The symbol must also work independently of the brand name

Color Palette
Preferred colors:
-Dark hotel gold
-Black
-Dark brown
Not desired:
-Bright or primary colors
-Neon colors within the logo itself
-Heavy gradients or glossy effects

Typography:
-Elegant and high-end
-Calm and highly readable
-Serif or refined sans-serif fonts are acceptable

Brand name in the logo:
THE IVY FOX
(“The” may be visually more subtle than “Ivy Fox”)

Technical Requirements

Deliverables:
Vector files (AI / SVG / EPS)
PNG with transparent background
Black & white version
Negative version (white on black)
Additional Preference (bonus)

The logo should:
-scale well
-be suitable for neon signage
-translate well onto luxury products and accessories

One-Line Summary for Designers
Design a timeless, luxury logo with a stylized fox for an exclusive lifestyle brand operating as a private members society.

Logo Text

The logo should convey refined luxury, discretion and quiet confidence. It must feel timeless, elegant and subtly seductive, without being explicit or loud.