Tutoring Site Hero Image Design
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This customer received 48 graphic designs from 13 designers. They chose this graphic design from pb as the winning design.
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Updated Hero Concept for GradePotentialTutoring.com
Create a hero that communicates “high quality, in-person private tutoring for all ages,” with warmth, credibility, and a real-life feel. The hero should move away from generic stock photography and better reflect the moments that make our service different: tutors meeting students where they are, one-on-one engagement, and a range of ages.
What the New Hero Should Convey
1. In-person, private, one-on-one support
This is the core differentiator, so the visual should feel intimate, focused, and real. Avoid anything that resembles online learning settings or learning-center classrooms.
2. Coverage of age ranges without clutter
We serve elementary through college. We do not need multiple students in the hero, but the chosen student should not skew strongly to one age group. Aim for a middle-ground age that feels inclusive, for example a middle schooler or early high schooler.
3. Realistic, authentic moments
Use photography that feels candid and warm. Natural light, home settings, kitchen tables, quiet study nooks, or library corners work well. Avoid staged stock looks, harsh lighting, or exaggerated classroom setups.
Design the hero at 2400 × 1200 px, with the focal point on the right side, safe area leaving room on the left for a stacked headline and form.
Images that I've shared as just thought starters and do not need to be used in the design.
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