• A$300

• 283 designs

• 109 designers

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Logo Design Brief

Project Title:

BRAND NAME - ANIA INTERIORS
Brand Identity Design for a Luxury Tapware & Door Hardware Brand

Project Description:
We are creating a premium brand specialising in high-end tapware and door hardware. The brand will represent luxury, class, elegance, and timeless quality. Our products are designed for sophisticated homes, prestige developments, and customers who appreciate refined craftsmanship and stylish detail.

We need a full brand identity concept, including:

Logo design (primary logo + simplified/secondary mark)

Typography suggestions

Colour palette

Brand style direction (luxury, modern, refined)

Design Goals:

The brand must feel luxurious, elegant, and high-class.

Clean, minimalist, modern aesthetic.

Strong presence suitable for packaging, product engraving, website, and showroom displays.

Logo must work well in black and white, as well as metallic tones (brushed gold, brushed nickel, matte black).

Brand Personality Keywords:
Luxury • Class • Elegance • Premium • Minimalist • Timeless • Refined • Architectural • Modern

Target Market:
Interior designers, architects, builders, and homeowners in the luxury home and renovation market.

Deliverables:

High-resolution logo files (AI, EPS, PNG, JPEG)

Colour palette and font recommendations

Brand guidelines (if possible)

Additional Notes:
Please avoid overly complex designs. We want a brand that feels premium and instantly recognisable, suitable for both high-end tapware and door hardware.

Target Market(s)

Target Market: Our brand caters to interior designers, architects, luxury home builders, and affluent homeowners seeking high-quality, elegant tapware and door hardware. Customers value timeless design, premium craftsmanship, and sophisticated finishes for high-end residential and bespoke projects.

Industry/Entity Type

Industry: Luxury Home Fixtures & Hardware – specializing in high-end tapware, door handles, locks, and architectural hardware for premium residential and commercial projects. The brand sits at the intersection of interior design, home renovation, and luxury lifestyle products.

Logo Text

ANIA INTERIORS

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must Haves: Luxury & Elegance: The brand identity must reflect sophistication, class, and premium quality. Versatile Logo: A primary logo plus simplified/secondary version suitable for product engraving, packaging, and digital use. Timeless Design: Clean, minimalist, modern, and refined aesthetic—avoid overly trendy or cluttered designs. Colour Palette & Typography: Suggested colours and fonts that communicate luxury, professionalism, and style. Scalability: Logo must look great in black & white, metallic tones (brushed gold, nickel, matte black), and at small sizes for hardware branding. Brand Personality: Convey prestige, sophistication, and reliability for high-end residential and commercial markets.

Nice to have

• Primary Colors (Luxury & Sophistication): Matte Black – #1C1C1C (modern, bold, timeless) Brushed Gold / Gold Metallic – #D4AF37 (premium, opulent, classic) Charcoal / Dark Grey – #333333 (neutral, sophisticated, versatile) Primary (Logo / Brand Name): Serif Fonts – Classic, elegant, and high-end. Examples: Didot – Luxurious, high-contrast, refined Bodoni – Elegant, timeless, upscale Playfair Display – Sophisticated and modern Sans-Serif Option – Minimalist, clean, modern: Helvetica Neue – Clean and versatile Gotham – Strong, modern, premium Avenir – Elegant and balanced