• US$150

• 3 hours left

• 148 designs

• 68 designers

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Logo Design Brief

Project Description:
The Shoals Club on Bald Head Island is seeking a refreshed logo that reflects our relaxed yet refined coastal identity. We are a private beach and social club located on the picturesque tip of Bald Head Island, North Carolina. Our new logo should feel modern, timeless, and beach-inspired, while maintaining the elegance and sophistication expected of a country club brand.
Design Goals:
Modernize the current logo while honoring the Club’s heritage and coastal setting
Incorporate a beachy, oceanfront feel without being overly casual or resort-like
Retain a clean, upscale aesthetic appropriate for a country club
Ensure the design ages well and avoids trendy or overly complex elements
Must be versatile and easily reproducible — suitable for embroidery on apparel, signage, print, and digital applications
Design Style:
Simple, elegant lines and balanced composition
Modern serif or refined sans-serif typography
Coastal tones inspired by our natural surroundings (ocean blues, soft sands, whites, and neutral grays)
Optional subtle iconography (e.g., wave, shoreline, lighthouse, dune, horizon)
Technical Requirements:
Scalable for embroidery and small applications (no intricate details)
Keywords for Inspiration:
Modern, Coastal, Timeless, Refined, Country Club, Oceanfront

Target Market(s)

Country Club Beach

Logo Text

Shoals Club

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Shoals Club