• A$100

• 14 designs

• 4 designers

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Flyer Design Brief

Overview

Goldman Travel Corporation is launching a series of branded flyers to highlight the features and benefits of our GoldConnect platform — our all-in-one corporate travel technology suite.

This first flyer will spotlight GoldCare, our risk management and traveller safety solution, and will be published on LinkedIn as part of a digital awareness campaign.

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Objective

Create a striking, professional, and modern flyer that communicates how GoldCare enhances the GoldConnect platform by ensuring traveller safety, communication, and real-time updates.
The design should feel premium, contemporary, and aligned with Goldman Travel’s luxury corporate identity.

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Target Audience
• Corporate clients and travel decision-makers
• Travel managers, procurement teams, and executive assistants
• Existing Goldman Travel corporate partners on LinkedIn

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Key Message

GoldCare – Your travellers’ safety, visibility, and communication, all in one place.
Part of GoldConnect, Goldman Travel’s integrated corporate travel platform.

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Core Features to Highlight
• 24/7 real-time risk alerts
• Instant traveller identification and tracking by location or timeframe
• Two-way communication between traveller and company
• Integrated with travel itineraries for seamless care
• Supports duty-of-care compliance for corporate travel policies

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Tone & Style
• Sophisticated, trusted, and innovative
• Clean lines, premium feel, and minimal clutter
• Should feel like a Goldman Travel-branded asset — not overly “techy”
• Imagery: travel safety, global maps, communication lines, or business travellers in motion

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Design Direction
• Brand: Use Goldman Travel brand colours (gold, charcoal, white, navy)
• Typography: Professional, modern sans-serif fonts
• Logo: Include Goldman Travel and GoldConnect logos (can supply if needed)
• CTA: “Discover GoldCare on GoldConnect” or “Set the Gold Standard of Corporate Travel”
• Layout: Ideal for LinkedIn post format (square or 4:5 vertical)

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Deliverables
• Editable design file (AI / PSD / InDesign)
• Final exports for social media:
• 1080x1080 px (LinkedIn square)
• 1080x1350 px (LinkedIn portrait)
• Include space for light text overlay (for post captioning later)

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Inspiration
• Style similar to luxury tech or premium corporate innovation brands
• Feel: clean, high-contrast, aspirational, minimal

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Files