• US$520

• 19 hours left

• 84 designs

• 22 designers

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Web Design Brief

About the Organization

Seminole Tails of Hope is a nonprofit organization dedicated to supporting animal shelters across Seminole County, Florida. The charity raises funds to provide essential supplies such as food, bedding, toys, and medical care to shelter animals, bringing them hope, comfort, and improved well-being while they await adoption. The organization emphasizes compassion, community involvement, and the humane treatment of animals.

Purpose of the Website
The website will serve as the primary online platform for Seminole Tails of Hope to:
• Share the organization’s mission, values, and impact stories
• Educate the public about shelter animal needs and how donations make a difference
• Facilitate online donations and recurring monthly contributions
• Promote volunteer opportunities and community events
• Provide news updates, success stories, and resources for animal welfare
• Build a cohesive brand identity aligned with the organization’s compassionate and hopeful image

Target Audience
• Animal lovers and advocates within Seminole County and surrounding regions
• Potential and current donors (individuals and corporate sponsors)
• Volunteers looking for ways to help local shelters
• Local shelters and rescue groups seeking partnerships
• Community members interested in adoption and animal welfare education

Visual and Brand Guidelines
• Use the color palette of burgundy, black, and gold for warmth, trust, and professionalism
• The logo should be featured prominently, emphasizing the pet-related theme and the organization’s name
• Modern, clean, and approachable design style that evokes compassion and hope
• Use engaging animal imagery—dogs, cats, paws, tails, hearts
• Easy-to-read fonts with clear hierarchy and accessibility in mind
• Mobile-friendly and responsive design

Must be able to program into WordPress site

Key Website Features
• Homepage: Mission statement, impact highlights, easy call-to-action buttons (Donate, Volunteer)
• About Us: Detailed information about Seminole Tails of Hope, team leadership, and contact info
• Donate: Secure donation form with options for one-time and recurring gifts, clear explanations of how donations help
• Get Involved: Volunteer sign-up, event calendar, community initiatives
• Success Stories: Photos and stories showcasing the animals helped and the shelter partnerships
• Resources: Guides, FAQs, and educational content about shelter animal care and advocacy
• Contact: Contact form, social media links, phone and email details

Technical Requirements
• Content Management System (CMS) for easy updates (e.g., WordPress, Wix)
• Secure payment gateway integration for donations
• SEO best practices for visibility in search engines
• Fast loading speed and reliable hosting
• Analytics integration to track visitor behavior and conversion

Tone and Messaging
• Compassionate, hopeful, and inspiring
• Clear and straightforward, encouraging trust and community connection
• Empowering visitors to take action and feel part of the cause

Industry/Entity Type

Non-profit animal welfare charity

Coding

Coded - Design and coding required

Number of Pages Required

1 page

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Wordpress CMS

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Files