• €190

• 364 designs

• 156 designers

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Logo Design Brief

We are launching a modern, smart dry-cleaning service that redefines the way people think about clothing care. Our concept combines cutting-edge technology, ultimate convenience, and eco-friendly practices to deliver a service that is not only efficient but also aligned with the values of today’s customers.

Our brand identity should reflect a balance between premium quality and everyday accessibility. We want customers to immediately feel they are dealing with a service that is clean, reliable, and innovative, while also approachable and trustworthy. The logo will play a central role in communicating this message, setting the tone for everything from our digital app to our storefronts and packaging.

When people see our logo, we want them to associate it with:

Smart technology – a seamless, app-driven experience that makes dry-cleaning as easy as ordering a ride or food delivery.

Freshness and cleanliness – clothes returned in pristine condition, feeling new every time.

Eco-friendly values – using sustainable cleaning processes that care for both fabrics and the environment.

Modern lifestyle – appealing to busy professionals, families, and anyone who values both time and quality.

In terms of design style, we are looking for something minimal, clean, and modern. Simplicity is key, but the design should also feel distinctive and memorable. We are open to exploring symbols such as subtle fabric textures, clean water or bubbles, digital elements that hint at “smart” technology, or even abstract icons that convey innovation and care.

Preferred colors include fresh, professional tones such as white, blue, green, or dark gray, though we are open to creative palettes if they fit our vision. The final logo must be versatile, working equally well as an app icon, on a website, on packaging, and on physical signage.

Please avoid designs that look overly traditional or rely on generic icons (like plain hangers or washing machines) unless they are reimagined in a modern, stylish way.

This is an exciting opportunity to shape the identity of a brand that will bring smart, sustainable, and convenient dry-cleaning to a wide audience. We look forward to your creative ideas!

Target Market(s)

Retail & Commercial customers

Logo Text

tidy

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.