• €130

• 13 designs

• 7 designers

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Merchandize Design Brief

1. Project Overview

Mammutmarsch is commissioning new medal designs for the 2026 event season. Our medals are a key part of the participant experience and must reflect the premium quality and endurance spirit of our brand.

The design should build on our tradition of using a combination of metal and wood while leaving space for event-specific customization.

2. Design Goals
• Create a striking and premium medal design that participants will value as a symbol of achievement.
• Reflect Mammutmarsch's brand identity (CI) and endurance ethos.
• Ensure flexibility for different distances and event-specific information.
• Continue the use of metal + wood combination, updated with a fresh and modern look for 2026.

3. Core Requirements

3.1 Base Design
• Material mix: Combination of metal and wood (preferred).
• Core style: Strong, durable, adventurous, premium.
• Shape/Format: Open to designer proposals.

3. 2 Differentiation
• Distances: Each distance has a distinct color element (eg, ribbon, detail accent).
• Event-specific info: Each medal must include unique details (eg, event name, year, location).
• Consistency: All variations must clearly belong to the same medal family.

3.3 Branding
• Logo: Mammutmarsch logo must be included.
• Corporate Identity: Design must align with brand colors, fonts, and visual style.

4. Deliverables
• 2D Design Files (mandatory):
• Front view
• Back view
• 3D mockups (optional, for presentation):
• To visualize depth, material combination, and finish.

5. Style Guidelines
• Materials: Wood + metal combination.
• Color Use: Distinction by distance; event-specific highlights allowed.
• Overall look: premium, collectible, timeless.

6. Scope Clarification
• This project is for design only.
• No technical production specifications required.
• Designers should focus on visual presentation and creative concept.

Target Market(s)

Germany, Denmark, Spain, Austria

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo, different colors according to distance

Nice to have

• Mix of metal and wood

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Files

Download all files - 3.1 MB