• A$120

• 10 designs

• 3 designers

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Logo Design Brief

Summary:
New logo for wedding photographer - Sam Wyper Photography. Modern and Elegant, in Sans font (to match website - samwyperphotography.com).

Project goal:
To create a new logo and favicon representing the my wedding photography business' brand's identity and enhancing recognition.
See samwyperphotography.com

Brand Guidelines:
Modern and elegant. In style of font on current website (Serif): samwyperphotography.com

Scope of work:
- Design a unique logo with the wording:
'Sam Wyper'
- Create additional version with 'SW'. 'S' and 'W' to fit diagonally against one another (see example in images uploaded - DO NOT include any other design features or lines in between font)
- Additional mock up with 'Sam Wyper Photography'. 'Photography' in smaller font
- Once logo and acronym decided, create a favicon version of the logos
- Colours: Black (white background + transparent) and White (black background + transparent) only .
- File formats: All generic logo formats.

Logo design style:
Modern, Lettering, Simple, Elegant.

DO NOT use any other design elements, Worldmark/lettermark logo only.

Target Market(s)

Mid to higher range clients looking to get married in South East Queensland and Northern NSW

Industry/Entity Type

Wedding photography

Logo Text

Sam Wyper and SW

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Modern and Elegant, in Sans font (to match website - samwyperphotography.com). Wordmark and lettermark only.

Nice to have

• - Design a unique logo with the wording: 'Sam Wyper' - Create additional version with 'SW'. 'S' and 'W' to fit diagonally against one another (see example in images uploaded - DO NOT include any other design features or lines in between font) - Additional mock up with 'Sam Wyper Photography'. 'Photography' in smaller font

Should not have

• DO NOT use any other design elements, Worldmark/lettermark logo only.

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Files

Download all files - 0.4 MB