Wellsawa Logo & Brand Guidelines

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This customer received 226 logo designs from 70 designers. They chose this logo design from normi as the winning design.
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Logo Design Brief
Please propose a logo design and corresponding brand guidelines that accompany it after the logo is selected. The logo is for a new company that is a B2B distributorship in the Mother & Child sector along with Wellness & Medical Equipment. Company name is WELLSAWA. The WELL is from wellness and Sawa has two meanings. In Arabic means 'together' and also is a joint abbreviation from the first two letters of our two founders names Sahar & Wafiya.
Target Market(s)
Businesses - Retail stores & online stores, hypermarkets, that sell Mother & Child products. Plus hospitals for specialized baby products and other medical equipment
Industry/Entity Type
Mother & Child, Wellness products, Medical Equipment
Logo Text
Wellsawa
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- If possible, versions of logo that have the arabic script of Sawa discretely incorporated into the creative typgraphy design /brandmark somehow without making the english recognition being a problem. Not sure if it will look good, but would like to have it attempted. Would
Should not have
- Cliche symbols