The Second Line
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This customer received 108 logo designs from 50 designers. They chose this logo design from ThiagoB as the winning design.
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I need a logo for a project called The Second Line - it's about sharing infertility stories and supporting people wanting to be parents and struggling, going through ivf or surrogacy or same sex parents etc. Wanting to use colours like sage green - somehting like a combo of #cbdbcd and #abc5ae or something similar, maybe mixed in with a dove grey or something - not a harsh white or bold, clinical colours? No blue or pink. Aiming for warmth and readability, soft and supportive, not hard edges, not over techy or complicated - simple and soft. The second line refers to the second line of a pregnancy test, the second line people are always looking for. It also uses the word "line" to refer to the waiting that people go through.
Logo Text
The Second Line