House of Shades Logo Redesign & Brand Identity Update

Winner
Contest winning design

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This customer received 16 logo designs from 3 designers. They chose this logo design from Franabanana as the winning design.

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  • Closed - Design Selected
  • 6-designer contest

Logo Design Brief

I'd like to update my existing logo and need the final deliverables to include all source files (such as Adobe Illustrator .ai files, Photoshop .psd files, or other editable formats) along with full commercial usage rights. I need to be able to modify colours, resize for different applications, and use the logo across all marketing materials and platforms without restrictions. Can you also provide the logo in multiple formats including vector files (.eps, .svg) and high-resolution raster files (.png, .jpg) for versatility?
In regards to the logo - I like how it looks but I think it could look better. I'll let you decide where improvements should be made. I do like the gold rings. It must appeal to both men and female.

Target Market(s)

My target market includes busy professionals (age range 25-60) who want a healthy glow without sun damage, brides and wedding parties preparing for special events, and anyone looking for a safe alternative to UV tanning. I also serve clients preparing for vacations, photo shoots, or special occasions who want to look their best.

Industry/Entity Type

Spray tanning - beauty industry

Logo Text

House of Shades, Sunless Tanning, or Spray Tanning


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Sans Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • the gold arch is my favourite part of the logo. It must be a vibrant gold and I tan both men and females so not too feminine. I'm open to the gold arch looking like a house (I do own the salon from a house)
Nice to have
  • The colour palette is: gold, white and brown.
Should not have
  • unclear, small writing.

Files
Download all files - 0.3 MB
PNG
Untitled design (8)
Monday, June 16, 2025
JPG
House of Shades
Monday, June 16, 2025
Payments
1st place
A$120
Total
A$120

Project Deadline
17 Jun 2025 22:59:18 UTC
Language

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