• US$190

• 64 designs

• 9 designers

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Graphic Design Brief

Please use our logo - You don't need to create a new logo for the college. Carefully read description and attachments. We are seeking for clean, creative Instagram templates for a new campaign at Esperanza College of Eastern University. The final designs should allow for easy updates by simply changing the photos and text, while remaining aligned with our digital brand identity.

Requirements:
The designs must incorporate Esperanza College’s official logo and digital brand colors (see brand guidelines attached).
Template must be fully editable in Canva — no exceptions.

ATTENTION: USE UPDATED INSTAGRAM SIZE (1080x1350 px).

The designs must stand out from typical college ads and be visually striking to quickly capture the attention of prospective students.

The layout should feel unique, intentional, clean, and easy to read on mobile devices.

Must reflect our values of affordable, flexible, and proximity ("close to home").

Deliverables:
5 Canva template, fully editable and designed according to brand guidelines. 5 versions of the selected design using each of the 5 provided photos.

Must include space for:
Headline text
Supporting copy
Prominent photo placement

NEW DESIGN NEEDS TO BE DIFFERENT FROM THE ONES ATTACHED, EXCEPT FOR OUR LOGO.

Attachments:
Brand guidelines
College logos
Previous sample graphics (for reference only — not to be reused)
5 campaign photos

Key Themes & Messaging:
Affordable, flexible, and close to home

Approved Copy Options (for integration):
Big dreams. Small classrooms. Real support.
The perfect time is now. The perfect place is here.
Don’t wait for the perfect moment—create it.
The best decision is the one you don’t delay.
You’ve waited long enough—your time is now.
Become who you were meant to be. Enroll NOW!
A future that fits your life—and your budget.
ECEU is flexible, affordable—and right around the corner.
Why wait when opportunity is this close to home?
Right here. Right now. Right for you.
At ECEU, we see your story—not just your student ID.
You bring the determination. We’ll bring the support.
You were meant for more—and it starts here.
Why wait? Life happens when you take action.
At ECEU, you’re not a number — you have a name.
You were born for more. Don’t wait — enroll today.
The perfect time is NOW.
I did it. You can too.
Love blue, live gold, learn local.
Love Blue. Live Gold. Learn Here.
Built for your life. Rooted in your community.
We know your name. We believe in your goals.

We look forward to seeing your creative and distinct proposals that reflect the spirit and excellence of Esperanza College.

Target Market(s)

Prospective college students and parents

Industry/Entity Type

College

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

Download all files - 65.5 MB