• €80

• 19 designs

• 5 designers

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Logo Design Brief

Project title:
Logo Design for Low Vision Light (wearable light for visually impaired users)

Background:
Low Vision Light is an innovative wearable flashlight designed for people with low vision (such as macular degeneration, glaucoma, etc.). It helps users see better in daily life, especially in low-light environments.

Target audience:
Consumers, mainly elderly people with vision impairment. The logo should feel friendly and trustworthy, while also looking a bit medical and professional.

Logo style:
• Simple and clear — easy to read and recognize.
• Includes icon or symbol + name: Low Vision Light.
• Icon could be abstract, or inspired by light / vision / wearable themes — but should not be too literal (no cartoon eyes, for example).
• Should work well at small sizes (as it may appear on the product itself).

Color:
• 1 color preferred (e.g. grey-blue tone).
• No bright or flashy colors.

Usage:
The logo will be used on the product, website, packaging, and marketing materials.

Tone:
Friendly, medical, trustworthy, consumer-focused. Avoid looking too “techie” or too “luxury”.

Logo Text

Low Vision Light