• €170

• 39 designs

• 13 designers

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Packaging Design Brief

We are looking for a professional and eye-catching packaging design for our new insole product called HeelHero® – specially developed for children aged 7–15 who suffer from Sever’s disease (heel pain).

The packaging should reflect trust, energy, and child-friendly strength. It must appeal to parents and suggest relief, mobility, and safe daily use.

📦 Packaging format:
Cardboard box (approx. 30 × 10 × 3 cm)

Printable on all sides (front, back, sides, top, bottom)

🎨 Main colors:
Green (brand color)

White

Optional: yellow or orange accents – or any color that supports a clean, fresh, and dynamic look

🔍 Front of the box should include:
HeelHero® logo (attached separately)

Tagline: Pain-free heels for active kids

Product title: Insoles for Sever’s disease

Product size field (e.g. Size: 23–24 cm)
➤ Please leave a blank space or label area in the design where a size sticker can be applied, as the same packaging will be used for all 6 available sizes.

🖊️ Back of the box should include:
Short description:
Many active children between 7–15 years suffer from heel pain due to Sever’s disease. HeelHero® insoles reduce pressure, absorb shock, and help them stay active – pain-free.

Key features list:
✔ Excellent shock absorption
✔ Antibacterial & breathable top cover
✔ Lightweight & durable
✔ Developed in collaboration with physiotherapists
✔ CE certified for sale in Europe

Simple usage instruction:
Remove the original insole from the footwear and insert the HeelHero® insole. If needed, the insole can be trimmed slightly at the front using sharp scissors – never cut the heel.

Signature line:
Designed in Denmark – Made with care

🌍 Multilingual product description (Place on back panel):
GB
HeelHero® insoles relieve heel pain caused by Sever’s disease in children and adolescents and support pain-free everyday activity.

DE
HeelHero®-Einlagen lindern Fersenschmerzen bei Kindern und Jugendlichen mit Morbus Sever und unterstützen eine schmerzfreie Bewegung im Alltag.

FR
Les semelles HeelHero® soulagent les douleurs au talon causées par la maladie de Sever chez les enfants et les adolescents et favorisent une activité sans douleur.

ES
Las plantillas HeelHero® alivian el dolor de talón causado por la enfermedad de Sever en niños y adolescentes y favorecen una actividad sin dolor.

IT
Le solette HeelHero® alleviano il dolore al tallone causato dal morbo di Sever nei bambini e adolescenti e favoriscono il movimento senza dolore.

DK
HeelHero®-såler lindrer hælsmerter hos børn og unge med Severs syndrom og hjælper dem til en hverdag uden smerter.

📐 Side of the box should include:
Logo and website: heelhero.eu

Icons: Recyclable / FSC Certified / CE (if applicable)

Short phrase: Kids play. Every day. Pain free.

📁 Additional information:
We would appreciate a 3D preview/mockup of the box in addition to the flat print design.

Final file format: Print-ready PDF (CMYK), vector-based with bleed

Our logo is attached. Sample images and mockups of the product can be provided upon request.

🚀 Closing line:
We are excited to see creative and professional designs that can help us successfully launch HeelHero® across Europe!

Target Market(s)

Parents of children aged 7–15 suffering from heel pain (Sever’s disease). Active families who value quality, comfort, and health solutions. The product will be sold across Europe, primarily online and through sports clinics.

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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