• A$150

• 166 designs

• 75 designers

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Logo Design Brief

Objective
Create a versatile and recognizable logo for Aurora Sentinel, designed to be adaptable for future business expansions. The brand identity should be strong, professional, and modern, ensuring cohesion across multiple industries beyond automotive.

Brand Meaning & Inspiration
Aurora – Represents light, new beginnings, and a forward-thinking vision.
Sentinel – Symbolizes protection, strength, and reliability.

The logo should visually reflect these qualities, creating a timeless identity that conveys trust, innovation, and leadership.
Key Requirements:
Timeless & Scalable – A logo that remains relevant as the company grows.

Flexible for Sub-Brands – Must be easily adapted for future projects while maintaining brand recognition.

Clean & Professional – Avoid overly mechanical or industry-specific elements; instead, focus on strength, trust, and innovation.

Balanced Design – A mix of bold typography and a simple, distinctive emblem that works across print, digital, and merchandise.

Target Market(s)

anyone who needs their car repaired or tyres repaired or replaced. we also specialise in Ford F-trucks

Industry/Entity Type

mechanical/corporate

Logo Text

Aurora Sentinel

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• be adaptable

Should not have

• mechanical and tyre logos (hidden/subtle if deemed necessary)