• €110

• 73 designs

• 27 designers

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Logo Design Brief

Company: Katharina Dedl – Raum für Dialog
Business field: Mediation, supervision and coaching

Design guidelines
1. aim and effect of the logo
The logo should convey calm, empathy and professionalism. It must appear both serious and inviting and radiate trust. At the same time, it should show clarity and structure in order to emphasize professional competence.

2. font design
• Font: A clear, modern and legible sans serif font.
• Color scheme:
o “Katharina Dedl”: medium to dark gray for seriousness and clarity.
o “Raum für Dialog”: lighter gray to draw the focus to the name.

3. supplementary symbol
• Shape: A stylized circle divided into two halves by a horizontal line in the middle.
• Symbolism:
o The two halves represent balance and dialog.
o In the middle of the line is a stylized leaf or branch (angular, abstract, not playful) symbolizing growth and balance.
• Color concept:
o One half of the circle in a rich purple/violet (business-oriented, professional).
o The second half in a lighter shade of lilac/lavender (gentle, empathetic).
o The leaf or branch in white for clarity and neutrality.

4. technical requirements
• The logo must be easily recognizable in both color and black and white.
• It should be supplied in different formats (vector and raster).
• A variant for use on dark backgrounds is recommended.
• The logo must remain clearly legible in various sizes (also on business cards).

Additional notes
• The design should be simple but expressive.
• No playful or overloaded elements - the focus is on clarity and balance.
• The logo should be suitable for print and digital media.

Thank you very much! I look forward to receiving creative and well thought-out designs.

Logo Text

Katharina Dedl - Raum für Dialog

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