• US$230

• 38 designs

• 9 designers

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Web Design Brief

Guard Dog Networks is launching its first website and we need a great design to bring our brand to life and generate DTC and B2B leads.

We have a good logo, but I am struggling with the creative vision to bring it all together. While our industry is Alarm Systems and Technology, we want to create a site that is more friendly and less 'typical' than your standard IT sites.

It Must:
1. Appeal to both men and women. The logo is a bit masculine, so the colors and icons must soften this.
2. Feel modern - we need to convey that we we use the latest technology.
3. Feel a bit high-end. We are not a budget solution.
4. Have a distinct iconography and photo treatment.
5. Feel layered - not just a series of stacked horizontal modules.

It Should Not:
1. Feel like your typical IT website.

Here are resources to get you started!
• Staging Site:
https://guard-dog-networks.myshopify.com/
Password: Dolly

•Brand Guide: https://www.canva.com/design/DAGZtZsON7I/tJXp5lrz-UNhyWLf9sa-MA/edit?utm_content=DAGZtZsON7I&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

• Logo and Fonts and Photos: :https://drive.google.com/drive/folders/1VScZDXiVg1iv0QSEJwyWuD01Tk_UbUxq?usp=sharing

• Design Inspiration (don't feel limited by this): https://www.canva.com/design/DAGXEyZuKco/x5BbQ94uum2LSy3JlRgMWA/edit?utm_content=DAGXEyZuKco&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

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The winner will be asked to provide design files and finished PNGs of the overall design file, backgrounds, photo treatments/frames, and icons.

The winner will likely be engaged for a phase 2 to build out a product page.

Industry/Entity Type

Alarm Systems, Home Theatres, and Commercial IT Networking

Number of Pages Required

1 page

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 1. Appeal to both men and women. The logo is a bit masculine, so the colors and icons must soften this. 2. Feel modern - we need to convey that we we use the latest technology. 3. Feel a bit high-end. We are not a budget solution. 4. Have a distinct iconography and photo treatment. 5. Feel layered - not just a series of stacked horizontal modules.

Should not have

• 1. Should not feel like just another IT website.