2 Logos: 1 New, 1 Rebranding

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by Choiresia.id on Wednesday, November 13, 2024

Hello, Can you tell us what you might have liked and disliked about your old logo? Then, do you want a completely new rebrand logo or are there points that you want to maintain? Thank you!


by Project Owner on Thursday, November 14, 2024

I have updated the Brief to add clarity to the job.
1st Logo: Yes, we want to slightly rebrand (or at least got .ai/vector formatting of the 1st logo "Strategic Associates".
2nd Logo: We don't want Structured Admin & Processing to be identical, but similar.
Logo's need to have an Icon or Mark along with the name of Company, as seen in attached logo. We will absolutely tip if we like the work done on the original Logo (Strategic Associates). Thank you all and let's get this done!


by Project Owner on Thursday, November 14, 2024

This is a great question:
"Hello, Can you tell us what you might have liked and disliked about your old logo? Then, do you want a completely new rebrand logo or are there points that you want to maintain? Thank you!"
Thank you for asking! We actually still really like our current logo but wondered if we should give it a facelift while we're creating a new one. We like the somewhat abstract simplicity of the Icon/Mark as well as the bold-ish font. That said, something about it feels a little outdated. Maybe I'm just bored with it? We don't necessarily need a complete rebranding but if it makes sense to do so while creating a logo for the new "sister company" then we're open to it. I hope that makes sense but am sure as we start seeing designs something will come together. Thank you!


by Project Owner on Thursday, November 14, 2024

this is such a great questions and I'm thankful you asked. I went ahead and addressed that for everyone to see in the comment above. Thank you so much!


by Choiresia.id on Thursday, November 14, 2024

Thank you for your explanation. It is really helpful.


by Adi Graphics on Friday, November 15, 2024

Looking forward to your valuable feedback, Thank you!


by Project Owner on Monday, November 18, 2024

Hello to all! I've been out of town without service. I'm back and will start going through and deleting entries instead of giving lower stars to help narrow down to the ones we like best. I'll come back to the message board to give feedback after going through the options. Thank you for your creativity and participation!


by Adnan Bhatti on Monday, November 18, 2024

Regarding entry #34171853, I eagerly await your feedback.


by Project Owner on Monday, November 18, 2024

Update after appreciating your entries:
I can't necessarily show entry images that we like but some of the "winning concepts" are those with slight variations of the current logo. Others are a modern font with just the Company names and maybe using 3 horizontal lines for the E. We're also liking bold variations of the abbreviated SA (Strategic Associates) and SAP (Structured Admin & Processing). Basically anything that can stand out alone on a hat, shirt, or other items we may use to sponsor events. Thank you all for helping us get a better idea of what you do best. We appreciate your creativity and hope to see more!


by Project Owner on Tuesday, November 19, 2024

Hello all!
We need to make a decision on the logos first thing tomorrow morning (14 hours from this message). Please send any last-minute revisions or options you'd want us to see by November 19th, 10am MST (USA, Utah). We have clients that we need to present to and are cutting the deadline short by one day.
Thank you all so much!


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