Dance Fusion Festival
Logo Design Brief
We’re looking to modernize and refresh our existing logo to give it a clean, sophisticated look that integrates well across various mediums such as videos, posters, flyers, and other advertising. The goal is to create a unified brand that reflects our evolving identity while maintaining consistency.
Previously, we've transitioned from an aqua green to a more bluish tone, and we'd like to stay within that blue spectrum, incorporating accents of Miami-inspired hues; previously, we used purple for LA. It’s important that the logo maintains uniformity across our events, yet can be easily customized with city names and dance styles. For example: Miami Dance Fusion Festival, Miami Bachata Fusion Festival, Los Angeles Zouk Fusion Festival.
We’re aiming for a look that is vibrant and dynamic, similar event brands include Bachatendo, DCBX, Atlanta Salsa Bachata Festival, Los Angeles BKS, and BIG Bachata Festival. A key focus is on better color grading, updated fonts, and a sleek, professional design that stands out across all platforms.
Insta Dancefusionfestival
Updates
I don’t need a completely new design; it just needs an upgrade. The logo has to stay recognizable because people already associate it with the brand. A complete change wouldn’t make sense, but a refresh to make it better
Added Friday, 13 September 2024
Target Market(s)
Partner dancers
Industry/Entity Type
dance event
Logo Text
Miami Dance Fusion Festival
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Gradient coloring, layering,