Jianyuan booth banner for tradeshows in the Nutritional industy

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This customer received 12 trade show booth designs from 5 designers. They chose this trade show booth design from Graphic Guy as the winning design.
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We need to design a booth banner (10x20 ft) that is much cleaner than the current banner. Jianyuan is one of the leading producers of plant-protein and desires to be better branded within the industry. The company processes yellow peas into a protein, Fiber and Starch. This is done by Bio Fermentation in which helps neutralize the typical "earthy" taste of the peas. The company uses North American peas that are non-gmo.
Target Market(s)
R & D, Supply-Chain managers and buyers of nutritional supplements and functional foods
Industry/Entity Type
Functional food and Nutritional supplements
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean
Nice to have
- Hip
Should not have
- Clutter