Premium wine label refresh for Lock &Key wines

Add your question or comments below


by Janice_Design2025 on Tuesday, August 27, 2024

Dear Project Owner. Working on the "Moppity" logo part of my design. Just wondering, what does the word "Moppity" mean? (Moppet comes to mind, but would be good to know. Also, is there a story behind your Moppity crest? Good to know what elements to keep. Thanks so much, Janice


by Project Owner on Tuesday, August 27, 2024

Hi Janice. Moppity is the name of the road the vineyard is on. The crest is a styalised M and V - it has a premium, regal feel (part crown, part diamond) but is maybe a little classical and conservative or old fashioned. We're open to changing this but not wedded to the idea. Maybe it's just a matter of using more contemporary text.


by Project Owner on Tuesday, August 27, 2024

Jason by the way :)


by Janice_Design2025 on Wednesday, August 28, 2024

Thanks Jason
Kind regards, Janice


by Project Owner on Friday, August 30, 2024

Wanted to let you all know I've extended the contest because I'd like some fresh ideas. The scope has been expanded to allow a complete rethink of the Lock & Key brand. You no longer need to consider ties to the original packaging. We still want it to be be contemporary, fresh and original while also reflecting the brand story of my first fleet convict lineage - that great things can come from humble beginnings.


by AVColor Design on Saturday, August 31, 2024

Please check and give a great feedback on design #4077286 #4077286
Thank you!


1 - 6 of 6 comments