Ear Bar - Logo design for medical practice

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Contest winning design

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This customer received 156 logo designs from 60 designers. They chose this logo design from big daddy bojat as the winning design.

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Logo Design Brief

Ear Bar is a full service ENT/otolaryngology practice specializing only in ears, specifically ear wax removal, ear infections, hearing loss, tinnitus retraining, and ear lobe piercing repairs. We are all ears. We will also sell/dispense hearing devices like hearing aids and custom ear plugs for ear protection. We want the experience to feel like Apple where old people will not feel they are old to have to wear hearing aids. Instead they are part of the future/AI in helping them live a more full/connected life. Our branding would need to feel modern, classic, upscale but not expensive and appeal to all genders/age. We want them to feel that they are helping themselves be a better version of themselves because they can engage more with the world by hearing better, be it with hearing aids or simply by removing impacted ear wax. Our unique value is creating a space that is dedicated to treating ears versus the current model of going to urgent cares that don't have professionals trained in otolaryngology/ENT.

Ear Bar can be confused for a bar that serves drinks. So I need a logo/font that conveys cutting edge but friendly ear care to help people be a part of the future in a good way. Not a robot but to connect and socialize more because they can hear better. Lots of hearing impaired folks become more socially isolated. Older people enjoy being around young people to capture some of the youth. They do not want a gimmicky youthful approach to sell them hearing aids, so it needs to transcend the ages in branding to feel universal, not old or young. We want to create a feeling of belonging and wanting to go to Ear Bar to become a better version of themselves through self care.

Target Market(s)

Target audience includes adults over 18 to 99 years old, everyone who may produce ear wax or have hearing problems. The distribution is bimodal with younger (20-50 yo) for ear wax and older (55-80) for hearing loss.

Industry/Entity Type

healthcare

Logo Text

Ear Bar


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

0054AA
0677BA
7BADD7
CADEEF
E8F1F8
FFC000
F8CF3A
FAE287
FDF2CF
FEFAEE

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • image of ear included with name "Ear Bar" or "ear bar"
Nice to have
  • Something iconic like branding style of Apple
Should not have
  • No serif fonts, no cursives.
Payments
1st place
US$150
Total
US$150

Project Deadline
27 Aug 2024 22:44:03 UTC
Language

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