Clean Space Work Safe
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This customer received 120 logo designs from 60 designers. They chose this logo design from FLoc! Studio as the winning design.
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Logo Design Brief
The logo is intended for an awareness campaign aimed at wind technicians at a US-based company. The campaign emphasizes the importance of cleanliness and safety in their work areas, specifically on wind turbines.
1. Theme: The logo should visually communicate the danger of working on oily, greasy, and dirty surfaces on wind turbines. It should highlight how taking an extra 5-10 minutes to clean the area can prevent slips, trips, and injuries.
2. Elements: The logo should incorporate wind turbines to reflect the technicians' work areas.
3. Colors: The colors used should be blue - RGB: 0, 150, 219, and green: RGB: 142, 181, 75. These colors are often associated with safety, cleanliness, and the environment, which aligns with the campaign's message.
4. Target Audience: The primary target audience is wind technicians who climb wind turbines daily. The logo should be easily understood by this group and should resonate with their daily work experiences.
5. Slogan: The slogan for this campaign is "Clean Space, Work Safe", but open to other catchy ideas as well.
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Logo Text
Clean Space, Work Safe