• €200

• 1123 designs

• 252 designers

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Logo Design Brief

Diederick and I have started a new cap brand. We are currently working on the Tech Packs and, of course, we need a good logo for that. A few months ago, we had someone (not professional) create a logo based on our ideas; see attachments named 'Finale File'. We founded the brand BARI, which stands for BAckhand RIppers. We know each other from tennis and both have better backhands than forehands. We thought it would be wise to place a separator between BA and RI to make it clear that it stands for BA and RI, and not BARI (a city in Italy). In this case, we chose a thin vertical line that is distinctly different from the I in BARI; the line is slightly thinner and longer than the I in BARI.

Important to know: this is not about a sports cap, but a luxury fashion brand. Therefore, we do not want anything tennis-related to be included in the logo/branding. We are mainly looking for someone who can take our logo to the next level. We've seen several proposals, but so far, they all look like something you could create for free online.

Additionally, there is a problem with the current logo. The logo appears on several products in line with a vertical seam. If we center the entire logo, the current vertical line ends up quite a bit to the right of the seam because BA is wider than RI (due to the difference in width between A and I), which means the vertical separator is not centered. Therefore, we are looking for a new logo that omits the vertical line but still clearly shows that the brand BARI originates from BA and RI.

What we are looking for:
- We are a luxury fashion brand
- Initially, it's about caps with a higher visor than usual (see attached photos)
- In the logo, we would like to clearly see BARI, but also with a slight emphasis on the separation of BA and RI

We need all necessary file formats such as pdf, jpg, ai, svg, eps, social media.

We are open to great ideas!

Target Market(s)

Luxury

Industry/Entity Type

Fashion

Logo Text

BARI

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Logo styles of interest

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• All kind of vector formats (fabric printing, social media, website, ...)

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Files

Download all files - 0.8 MB