• US$150

• 136 designs

• 62 designers

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Logo Design Brief

Background:
We are a health tech start-up, dedicated to improving people's lives through innovative posture therapy solutions. Our app leverages Computer Vision and Machine Learning to provide users with actionable posture assessments and custom exercise routines. Our mission is to help millions of people improve posture, increase performance and alleviate back and joint pain, all from the comfort of their homes.

Objective:
To create a modern, clean, and professional logo that embodies our commitment to health and innovation. The logo should be versatile, suitable for both digital and print media, and should resonate with our target audience who seek a more confident posture, higher performance, and relief from pain.

Target Audience:
- Individuals suffering from back and joint pain
- Health-conscious individuals
- Biohackers and athletes

Style Preferences:
- Modern: A contemporary look that appeals to a tech-savvy audience.
- Clean and Simple: Easy to recognize and remember.
- Professional and Trustworthy: Conveys credibility and reliability.
- Friendly and Approachable: Should not feel clinical or intimidating.

Color Preferences:
Primary Colors: #123cbb (dark blue) or #000000 (black). Black and white works as well.

Usage:
The logo will be used in the following contexts:
- Mobile app icon
- Website and social media
- Marketing materials (both digital and print)

Attached: app mockups and previous logo idea

Logo Text

Postureletics

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Files

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