BYB Logo Design

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This customer received 11 logo designs from 3 designers. They chose this logo design from Kryss Denmar as the winning design.
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Logo Design Brief
We need a logo for a new business TV show. The audience is small to medium businesses and the name is Build Your Business. We want a logo that is professional and connotes success, strong and trustworthy brand. If you can have the BYB as a design device to add to the logo would be good. We will use the logo on TV and also on all social media so must be easy to read even if on Facebook or Instagram. It needs to be easily read on a colourful backdrop. Happy to have you suggest the colour palette. Presume two colours would be sufficient to keep it simple. The most likely background on TV will be red. We would like the BYB element to be able to become a recognizable part of our brand like the swoosh is for Nike. I have uploaded a logo of swiftly only because I like the way the y is treated. Using a strong distinctive and interesting typeface would be good.
Logo Text
Build Your Business