• US$150

• 196 designs

• 74 designers

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Logo Design Brief

We are starting up an HR company that provides outsourced solutions in payroll processing, benefits consulting, talent acquisition and performance management. We want to redefine small business owner's view of HR. We are implementing HR strategies that drive revenue, rather than handbooks, compliance, sexual harassment trainings etc. I want a royal blue(or close color to this that shows excitement but professionalism, clean and bright but not extremely vibrant) and white color scheme. Open to a third color if you feel it truly complements the design. Screenshots attached of some AI images I liked - open to more suggestions but would love to see modifications similar to this with HR within some sort of shape/giving a cutting edge/exciting feel, and then FULL SPEED underneath. These logos both would have worked, but needed tweaks I couldn't do on AI.

Target Market(s)

Businesses under 150 employees

Industry/Entity Type

Human Resources

Logo Text

FULLSPEED HR

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• All capital letters for font, no slogan in logo

Nice to have

• Blue/White Color Scheme, open to a shade green being mixed in somehow if it looks right but core color is preferred a royal blue. I really like the example screenshots I provided and the way HR is formatted in the hexagon. The right side of "H" and left side of "R" are warped to reach the top and bottom of the hexagon. Also liked seeing horizontal lines at the top and bottom of FULLSPEED if that makes sense that match the color of the hexagon outline above.

Should not have

• Anything with cars/racing, nothing too extreme/detail crazy, want modern and clean and professional, nothing too dark

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