Serendipity Gin (bottle label)

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This customer received 39 label designs from 16 designers. They chose this label design from Jose Loaiza as the winning design.
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Label Design Brief
Serendipity Gin is a hand crafted spirit distilled by Rockhaven Distillery. The distillery is farm based. This is our first offering. The label is to be applied to a glass bottle.
We chose the name because we felt lucky to chance upon a great recipe. So we came up with Serendipity Gin. The phrase "Sometimes you get lucky" needs to be included. We'd like to see imagery of a lucky symbol such as a 4 leaf clover or shooting star. Elegant contrast come to mind. Reference to the distillery, bottle size (375ml) and Alc./vol. 40% is also needed. The distillery logo could be included. Or all is included in printed content.
Logo included for reference.
The label is rectangular.
Target Market(s)
Adults who enjoy fine spirits
Industry/Entity Type
Spirits distillation
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- classy, eye catching presentation
Nice to have
- Stylized 4 leaf clover or shooting star
Should not have
- Nothing hokey