Salt tabs

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This customer received 33 packaging designs from 13 designers. They chose this packaging design from SSPP as the winning design.
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Packaging Design Brief
We need a design for our new product, tablet salt for softening systems, that we manufacture ourselves. We want a bag that has a wow effect, preferably with colors, yet still simple in design so the consumer doesn't have to deal with details on the bag. We stand out by using pure salt in our tablets, whereas others typically use rock salt, so the bag should show that we have clean products. A picture of salt tablets on the bag would also be good to show what the bag contains. On the back, we have text in three languages: Danish/Norwegian/Swedish under the first text, English under the next one, and German under the last. The file is attached.
Bagsize: 67cm high x 40cm wide x 10cm deep