Logo for VALKYR, Cleats That Put Girls First

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This customer received 196 logo designs from 75 designers. They chose this logo design from Gita. as the winning design.
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Logo Design Brief
This is a logo for a company focused on making the best fitting, high performance cleat for female lacrosse players. Female athletes tear their ACls at a rate 4-6 times the rate of boys in the same sports. These athletes have been playing in cleats that were made from a mold of a boy's foot. We will design a cleat based on the specific anatomical and biomechanical needs of female athletes, and meet their asthetic expectations. The design should communicate empowered athletes with an emphasis on performance.
We like the idea of using a lower case g that has a ponytail coming off the right side of the g
Updates
I've decided to chage the name to G1Labs. I no longer want to incorporate the female sign. I like a bold design with blues and greens that portrays a strong female athlete. I'd also like to play around with a pony tail that hangs off the G - but not too cutesy. Thank you!
Added Wednesday, 14 February 2024
Target Market(s)
Female athletes ages 8-30
Industry/Entity Type
Performance Cleats
Logo Text
VALKYR
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Bright colors, blues and greens, bold and athletic
Should not have
- not too cutesy, no pink