Logo for stretching/athletic product

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This customer received 124 logo designs from 54 designers. They chose this logo design from creativepix as the winning design.
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We need a logo for a new stretching product called the "Better Bender". We don't have a particular vision for how it should be but want a logo that can be displayed on the product, packaging, website, and all other forms of media. The Better Bender is a stretching device that allows you stretch your legs/calfs/hamstrings/lower back without having to pull back a strap with your hands. The logo should be fairly minimalist. It can contain color but not required. An image of a person lying on their back with their legs straight up at a 90 degree angle can be incorporated (perhaps into the lettering). We would like something clean, modern, and cool.
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Logo Text
Better Bender