Logo for NEW curly haircare line.

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This customer received 83 graphic designs from 16 designers. They chose this graphic design from Deejah as the winning design.

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Graphic Design Brief

We're in the process of creating a logo for a new haircare brand based in New York, focusing on curly hair. Our brand name is VaZa. Va and Za are the first two letters of the owners name who are also sisters. Our primary audience will be individuals with curly hair, and we plan to initially sell our products both at our salon location and online. As we grow, we aim to expand into salons across the United States. Our product line is starting out with 7 products. 1 shampoo, 2 conditioners, 1 gel, 1 creamy gel, 1 leave-in conditioner and a volumizing foam. First two photos is our vibe of the color of the bottles. Last two images are hair product displays from Sephora. We will be competing with these products. We need to stand out from them. This is what I am looking for,

Our haircare line features clean, vegan, sulfate-free, and paraben-free products. Personally, I'm an avid meditator, and I'd like to incorporate this mindfulness aspect into both our logo and packaging.

Our vision for the design is to keep it simple and memorable. It should translate well across various sizes and on different platforms, ensuring a versatile and recognizable presence.

I have attached the kind of packaging and color we are looking to get for the bottles. ( Products Color 1, Products Color) I have also attached products that we will be competing with.

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Updates

Went on vacation/holiday

I was away on vacation. I need more time in reviewing the designs and gathering more for feedback. I am not drawn towards a particular design. I don't feel as though one in particular is really speaking out to me.

Target Market(s)

Curly Hair Women

Industry/Entity Type

Hair Care


Font styles to use
Sans Serif
Other font styles liked:
  • Cera Pro, Proxima Nova,

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Clean, simplistic, modern.
Nice to have
  • eco friendly feels, earthy.
Should not have
  • No Script, no old school fonts.

Files
Download all files - 6.2 MB
JPG
Products Color 1
Tuesday, December 19, 2023
JPG
Bottle Color 2
Friday, December 29, 2023
JPG
Ouai
Friday, December 29, 2023
JPG
Product Display
Friday, December 29, 2023
Payments
1st place
US$110
Total
US$110

Project Deadline
10 Jan 2024 06:03:04 UTC
Language

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