• A$190

• 27 designs

• 8 designers

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Graphic Design Brief

Project Brief: Advertisement Design for Go Recruit Remote Construction Staffing Service

Client: Go Recruit (website: https://gorecruit.io)

Project Objective:
Create an attractive, modern, unique and engaging 2-page A4 spread advertisement for Go Recruit's remote construction staff service. The advertisement will be featured in the 2024 State of Residential Construction Industry Annual Report, catering to both print and digital media so the layout will need to look attractive as 2 page spread and single page. The design should be click-responsive for digital platforms and include a QR code for seamless redirection to our website, gorecruit.io. Guide - images used in the creative should be relevant to the recruitment industry and residential home builders (stand alone house - not apartment blocks)

Key Information:

Client's Branding: Utilize Go Recruit's brand colors and logo for a consistent look. Please use the colour palettes as shown in the brand guidelines books and include the pink, blue and gold HTC’s but only use the green GoRecruit logo
Target Audience: Professionals and decision-makers in the residential construction industry.
Style and Tone: Make the advertisement visually appealing to capture the reader's attention.
Incorporate QR Code: Include a prominent QR code for easy access to the Go Recruit website. Ensure the code is scannable and linked correctly.

Include Contact information :
Website: GoRecruit.io
Telephone: + 61 2 9034 4333
Email: info@gorecruit.io

Content and Messaging:

Highlight the key features and benefits of Go Recruit's remote construction staff service.
Emphasize reliability, efficiency, and flexibility in meeting staffing needs.
Include a call-to-action urging readers to scan the QR code for more information on the website.

Technical Specifications:

Here are the specs and Deliverables:

• Page size: A4
• Colour profile: CMYK
• Bleed size: 1/8" or 0.3175cm
• Resolution: 300dpi
• Images/Photos: Must be a minimum of 300dpi and preferably .png format
• Logos: Must be included in vector format (Adobe Illustrator (.ai), Encapsulated Post Script (.eps), or Scalable Vector Graphics (.svg).
• File Format: .indd (preferred) .ai or .epsClick Responsiveness: Design should be optimized for digital platforms, encouraging interaction and clicks.
• QR Code: Ensure the QR code is clear, scannable, and directs users to gorecruit.io.
• Deadline: 13th November 2023 to allow time for changes.
The final design must be submitted to the publisher by 17th November 2023

Submission Instructions:
Submit the final design files along with any relevant assets to Karen Walshe.

Thank you for your commitment to this project. We look forward to a visually stunning and effective advertisement that represents Go Recruit's commitment to excellence in remote construction staff services.

Target Market(s)

Business owners and decision makers of residential home construction and renovations businesses who make decisions about hiring people

Industry/Entity Type

Offshore Staffing and Recruitment Services

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Font styles to use

Other font styles liked:

• Nova or Roboto

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Impact and call to action, Follow the branding guidelines attached

Nice to have

• all the copy but not essential if the message is portrayed

Should not have

• too many colours and images that do not relate to our service

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Files

Download all files - 1.6 MB