Smokin’ Joe’s Coffee + Cannabis Packaging Design

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This customer received 27 packaging designs from 9 designers. They chose this packaging design from SAI DESIGNS as the winning design.
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Packaging Design Brief
Smokin' Joe's Coffee + Cannabis is a coffee shop dispensary in Albuquerque New Mexico. We need a packaging design for two bag sizes. 4'x5" and 3.4"x4". Our slogan is "Roasted + Toasted". We’re opening this year (2023) so a new company. Essentially I’d like the design to have the look of a National brand even though we’re a local New Mexico company. I don’t want anything super modern looking. There’s a back story you can find and read at www.smokinjoesnm.com.
I’ve attached examples
Updates
A thought also that I really like, these will be 1g and 3.5G bags for cannabis. I like the idea of making them look like little coffee bags…
Added Thursday, 21 September 2023
Target Market(s)
Persons 21-65
Industry/Entity Type
Cannabis + Coffee
Font styles to use
Other font styles liked:
- High Voltage Rough preferred but if the design is right I’d deviate
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Smokin’ Joe’s names a must. doesn’t have to have the logo. Just the same font.
Should not have
- Cartoon feels