• C$150

• 92 designs

• 41 designers

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Logo Design Brief

We need a logo for our new publishing company, Inner Expedition Press. Our books are fictional and and are meant to inspire. They're about people being adventurous and brave. They inspire readers to look within themselves and recognize and build on their own strengths. We would like to see designs that reflect that spirit.

We envision it being elegant and perhaps a bit "magical." (A bit of the sense you get from Lord of the Rings.) It could possibly incorporate a majestic tree / tree of life and/or a light or lantern - to represent a person's inner light as well as a light that can guide someone on a quest.

The image part of the logo will need to be able to stand on its own and be relatively simple because it'll appear on book spines and will sometimes be small. We'd like it to also show the company name for other purposes (such as inside the books, on stationery, etc.).

We picture the colours being simple, possibly two-tone.

Target Market(s)

readers

Industry/Entity Type

publishing

Logo Text

Inner Expedition Press

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• elegance, warmth

Nice to have

• a sense of magic; a tree (like a tree of life), and a light or lantern

Should not have

• nothing too modern or cold