Post Card Design - Photo on front, details on back. Logo on both sides.

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This customer received 62 business card designs from 11 designers. They chose this business card design from Sergio Coelho as the winning design.
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Business Card Design Brief
Back: See the photo of my old card. The back worked well, as it gave me lots of space to write on. The address details are still correct, but the logo has changed to Josephine Sans. Logo can be on one line or on two (if two, align it on the left).
Don't include the 'BEAUTIFUL WEDDING DRESSES...' bit.
I'd like to print this on thicker, slightly coarse paper, so don't go too small on detail.
Here are the Vista paper details: Paper Stock: Natural Uncoated
Paper Thickness: Premium
Finish: None
Front of Card: I'd like to see options for both pictures:
I think the painted image would look best with a frame in a pale shade and the logo in the frame fairly subtle.
The actual dress photo I'd like to see cropped a bit like in my mock up. You'll need to have a look at how the logo would be best placed on this. You can place it anywhere, or add a banner.
See my website for my brand's look: annaschimmel.co.nz
Target Market(s)
Brides
Industry/Entity Type
Wedding Dresses
Contact Information for Business Card
Front: Photo and logo. Back: with details and lots of empty space. See attached photos for loose brief.
Font styles to use
Other font styles liked:
- Josephine Sans
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I hand-write the gown designs and price on the back of the card, so there needs to be plenty of empty space.
Nice to have
- As per brief.
Should not have
- It must look clean, romantic, modern. Timeless.