Small professional translation company with clients in Europe

Winner
Contest winning design

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This customer received 10 logo designs from 4 designers. They chose this logo design from Aljune Castro Designs as the winning design.

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Logo Design Brief

We are a small translation company, we have a small portfolio of well-established clients, one of our current logo ideas is a round key from an old typewriter (like the photo of the old example key that I attached) with the letters ÉX inside using strong winter colors. I consider these 2 letters of our interlexical name to be the ones that have the most strength in pronunciation and it may be interesting to use them.

We need the logo to work very well in digital format with size reductions, it must be simple in lines but with a certain old style (I don't see Google style in my brand).

So we want to have the name INTERLEXICA written in the proper typography and the ISOTYPE and that they can work well both together and separately.

Regarding the typography, I think that typewriter style is the idea that I like the most, "Special Elite" style, but I would like to have another different idea of typography.

Regarding brands or designs that I like, they would be UNDERWOOD (typewriters like the one in the image that I attach) or American style from the 50s like Buick that I also attach, both very different.

My favorite movies are:

MAD MEN RETRO ADS
VERTIGO
THE TWELVE LIFE
DR. NO


I hope my instructions are useful..:)

Thank you.

Target Market(s)

We have a small but faithful and select portfolio of clients in different European cities. Our services do not compete on price.

Industry/Entity Type

empresa de traducción profesional

Logo Text

INTERLÉXICA


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)


Font styles to use
Serif
Other font styles liked:
  • me gustan estilo maquina de escribir como Special Elite, pero quiero alguna sugerencia diferente

Colors

Colors selected by the customer to be used in the logo design:

0054AA
0677BA
7BADD7
CADEEF
E8F1F8

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • I want to materialize my idea of an isologo formed by a round key of an old typewriter (like the one attached) with the letters ÉX inside it, in a typewriting style type like Special Elite. But of course this is just an idea and I want you to also offer me your own logo vision for my brand
Nice to have
  • I like old styles, 50's typewriters, American car designs and movies like the ones indicated.
Should not have
  • Sans serif fonts and current styles such as google or apple

Files
Download all files - 0.3 MB
JPEG
images (1)
Tuesday, June 27, 2023
Payments
1st place
€80
Total
€80

Project Deadline
30 Jun 2023 04:39:16 UTC
Language

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