Branding with Logo for Pacific Northwest upcycled sailcloth bag company
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This customer received 117 logo designs from 44 designers. They chose this logo design from karika as the winning design.
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Logo Design Brief
I need a cohesive branding look for my upcycled sailcloth bag company, Left Hand Canvas. I cut up old sails and make stylish bags with waxed canvas, vintage fabrics and leather details.
I’m looking for a mermaid (simple outline/silhouette) inspired logo to go with it. Modern, trendy, slightly feminine, moody, clean. I will use the design on hang tags, stickers, business cards, woven labels, website and social media.
I would like the words to not be too prominent. A round logo would be nice. Maybe incorporate an anchor or sail if possible and not too busy looking.
Target Market(s)
Mostly women, cool, eco-friendly, stylish 25-50. Middle to upper income
Industry/Entity Type
upcycled accessories, sailing
Font styles to use
Other font styles liked:
- Larken, Sophillia, Fiona, Trancity
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A mermaid
Nice to have
- Round logo for social media profile
Should not have
- Big block letters, too much body definition of mermaid