• US$150

• 276 designs

• 69 designers

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Logo Design Brief

I need a logo for a new app/website called Town Hall. This platform compiles a comprehensive list of youth sports and other youth activities within a given town, and allows parents to quickly and easily search for and find the right activities for their kids based on certain criteria. The name evokes a central meeting place for a town, where everyone comes together for activities. It also stems from my recollection as a kid going with my parents to our actual Town Hall in order to register for all the recreational activities.

In my mind, I have an image of an interlocking TH, but I'm open to other possibilities that suit the platform. If using interlocking letters, the letters should be designed to create a cohesive image that is recognizable and unique.

One possible design could feature bold, block letters with the "T" and "H" interlocking to form a solid unit. The letters could be designed in a way that suggests motion or athleticism, such as incorporating sharp angles or curves into the design. The color scheme should be bold and dynamic, using bright colors such as red, blue, to create a sense of energy and excitement. I was thinking red and silver but I'm very open. Maybe red white and blue. Looking for something sleek and professional but not overly formal.

Another option I was thinking is to use a more stylized font for the letters, creating a sleek and modern, yet youthful look. The interlocking letters could be overlaid with a graphic element emphasizing the connection to athletics/activities.

Target Market(s)

Suburban Parents; Ages 20s-50s

Industry/Entity Type

Youth Sports/activities

Logo Text

"TH" and Town Hall

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Youthful and sleek and dynamic, but not childish design

Should not have

• overly formal or intimidating graphics/font, since this platform is for youth sports/activities; but it should not be a "kiddy" logo either

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Files

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