• US$390

• 129 designs

• 66 designers

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Logo Design Brief

We need a logo for "Bronco Parts Pro" an automotive parts website that specializes in parts for the Ford Bronco. I may want something that is contained within a shield shape, with a representation of a Bronco in silhouette or a Bronco grille, above or behind the words "BRONCO PARTS PRO" with the word stacked upon each other, i.e Bronco above Parts, which is above Pro. Any shield shape should have rounded corners and a thicker border. Alternatively, if not a shield shape, the design could feature BRONCO in a larger point above PARTS PRO, so that both lines are of equal length. When thinking about overall style and design elements, think mountains, adventure, off-roading, the outdoors, etc.

The purpose of the shield shape is for stickers/apparel/marketing. Ideally, the design portion of the logo with "BRONCO PARTS PRO" should be a separate element, so that we can use only that part for the website header logo.

About the Bronco - Ford will not let us use an obvious picture of a Bronco in our artwork. It needs to be more of a drawing representation of a Bronco, with enough design elements to look like a Bronco, but not like a Jeep or other SUV.

In the uploaded images I've included an example logo from a Jeep parts seller that is kind of a similar concept, but not really something to base a new design off of. I've also included an image that has all of the new logos for the new Bronco models as background info. The Real Truck website (https://realtruck.com/c/apparel/t-shirts/) has some good examples of design aesthetic. Do not include the word "FORD" in the design. Also do not duplicate the font of the official "Bronco" logo - this will be a copyright issue with Ford.

NOTE: As stated above, this website is specifically for the Ford Bronco. Please don't waste my time or yours by submitting a design with clip art of some other vehicle, like a Jeep, van, or truck.

Target Market(s)

Ford Bronco owners

Industry/Entity Type

Automotive

Logo Text

BRONCO PARTS PRO

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Some representation of a Bronco or a Bronco grille. Reference to the outdoors, like mountains, trees, etc.

Nice to have

• Shield design. Reference to "Est. 2021", but not required

Should not have

• Please no generic clip art.

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Files

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