Reino Apparel rebranding turning supporters into believers with a new logo
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This customer received 28 t-shirt designs from 10 designers. They chose this t-shirt design from SofiaDesignStudio as the winning design.
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T-shirt Design Brief
my clothing brand is going through a rebranding. I started my clothing brand during covid. we had a lot of success when I first started. I think I was successful cause people want to support me and they didn't believe in the brand. I was a college athlete and graduating with my master. since I am done with football and graduate in may. I want to start fresh with my brand and turn people in to believers. My clothing brand is called Reino Apparel. Reino means kingdom in Spanish. I named it that because I want everyone to feel like kings and queens in their own way and that the world is their kingdom I want to drop the apparel.and just be Reino. I need a design that can grabs the consumer attention but also get them to understand what my brand mean. I would want a crown or some sort of symbol that shows royalty in the design. This will be my base design for when I relaunch my clothing brand. I want something that isRich, regal colors: Consider using rich, luxurious colors. Crown or other royal symbols: Using a crown or other symbols associated with royalty could help reinforce the brand's message of empowerment and luxury. I hope you guys can see my vision and believe in the brand below is the previous logo. it was a good first logo but I want to elevate and it starts by getting a new logo.
Target Market(s)
Young Adults
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- royal essence to the design
Nice to have
- I would like to have a royal and Modern look to the logo