Logo for teen fashion company 'Finch'
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This customer received 31 logo designs from 4 designers. They chose this logo design from James J. as the winning design.
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Logo Design Brief
We need a logo for a new teen fashion company based in the UK called 'Finch'. Our initial products are a cap and a hoody. We would like to see designs that have the font in white on a grey/brown background (file attached). The design should be contemporary and very stylish and should appeal to teenagers who are interested in fashion and sport.
Target Market(s)
Teenagers who are interested in fashion and sport and who buy branded goods
Industry/Entity Type
clothing
Logo Text
The logo should say 'Finch' in a white box, and should also have a standalone design for the letter 'F' which has some reference to a bird.
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The word 'Finch' must be in one font. There must be a separate design for the letter 'F' which can be used separately (for an instagram profile picture) and which must show some reference to a bird
Nice to have
- wording for 'Finch' must be in a white border/outline
Should not have
- should not be childish or look cheap