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Branding for salad and dip containers - retail
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This customer received 47 packaging designs from 21 designers. They chose this packaging design from RenCan as the winning design.
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£250
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47 designs
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21 designers
Packaging Design Brief
we are trying to modernise our packaging design
the lids will be pre-printed (only with our logo) the design can be any shape, preferably not covering the whole top as we want the product to show
NO OTHER details are needed on the lid! Just the logo in bold modern design (using our existing logo and colours) fresh modern and bold
this is the container size we use
https://www.cater4you.co.uk/acatalog/280ml-rectangular-clear-tamperproof-container-lid.html#SID=64
see images attached of some trials made that we don’t like
1) One has too many other details
2) The other has not utilised our brand and logo
Target Market(s)
Retail Customers
Industry/Entity Type
food
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- our current existing logo included
Nice to have
- i would like to see my logo rebranded in a modern sleek design ready to printed on container tops
Should not have
- none of the current add ons- just logo bold and modern
