• €200

• 213 designs

• 94 designers

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Logo Design Brief

Hi all,

I am just starting to market a designer outdoor table/bench with which I fell in love. I have acquired the designer's license to sell it, filed the model, and registered the trademark formi'table.

Each bench will have its own (photo) story and will be produced in Belgium one piece at a time.

It is modular: identical brackets (base) and beams, which allows us to play with the wood type of the beams and colors of the brackets. The bench is self-supporting; no screws/bolts/buts are involved.

This is distinctive from other table brands: formi'table will be available in every color you desire!

The intention is to work as circularly as possible.
We guarantee the base against corrosion for up to 25 years.

Corporate identity: www.extremis.com meets www.mrmarvis.com meets www.cafeine.be.

Graphic style: Trendy, minimalistic, chic, and fun.

The logo has to express: craftsmanship, creativity, modularity, and quality over quantity.

A figurative mark should be included with the logo, preferably related to the specific form of the table brackets.

! The modularity of the table and form of the brackets is more important than using an F and a T in the figurative mark!

We need a version with and without the baseline: "modular outdoor furniture".

We want to use the logo in different color variations.

I am, of course, open to other ideas/proposals.
Curious to hear your feedback.

Positive regards,
Bart

Target Market(s)

B2C, families with house & bigger garden who invite friends a lot (it's a big table :)

Industry/Entity Type

Furniture - B2C (webshop)

Logo Text

formi'table

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• wordmark with/without baseline, figurative mark, mono-color version and multicolor version

Nice to have

• E-commerce website look (think mrmarvis.com, extremis.com, etc.)

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Files

Download all files - 1.3 MB