• US$150

• 253 designs

• 104 designers

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Logo Design Brief

Looking for a new logo for our brand new company called Obvify. Obvify is a software company that creates internal tools for companies to help their employees save a ton of time and frustration. For example, rather than copying and pasting data from one place to another, we automate it. Rather than begging an engineer to update a record in the database, we create a tool for any employee to do it themselves.

Our name comes from the word "obviate" which means "to anticipate and prevent (something, such as a situation) or make (an action) unnecessary"

UPDATE: Lots of good designs in round one, so I wanted to update the brief a bit.

- Logo should have some sort of icon that either stands alone or is built into one of the letters (e.g., turning the O into some sort of shape). A logo with just the brand name isn't what I'm looking for.
- A few designs tried to play on what the company does (see above for detail), so I'd like to see options where the logo itself has parts removed similar to what the company does. We take away work that is unnecessary, so can the logo somehow show this?
- the industry we're in is "technology/technology consulting" but logos that have highly technical or "futuristic" type designs aren't what I'm looking for. Something more approachable and less "digital" is the right direction without going too far towards Comic Sans and highly "friendly" in tone
- I'm eliminating the orange family of colors and would like to focus on blue and/or green only.

Target Market(s)

Small and mid sized businesses

Industry/Entity Type

Technology/Technology Consulting

Logo Text

Obvify

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A basic wordmark with a supporting icon on its own or built into one of the letters.

Nice to have

• See update in brief for details, but looking for the logo to reflect what the company does

Should not have

• If including a stand alone icon, it should be custom and not from an icon library